Indian Knitwear Gets a Design Overhaul as One Label Rejects Seasonal Limits

Indian Knitwear Gets a Design Overhaul as One Label Rejects Seasonal Limits
MATERIAL LOGIC Knitwear built from fibre behaviour rather than trend cycles reflects a design philosophy where the yarn itself becomes the starting point for every creative and structural decision in the garment. Saloni Jain

Indian knitwear remains largely seasonal, confined to winter essentials and mass production with limited design ambition. Saloni Jain, founder and designer of her eponymous label Saloni Jain, approaches knit as a creative discipline grounded in fibre science and construction logic. Her work in cotton, linen and lyocell reframes knitwear as a year-round design medium for the Indian market.