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Inside CottonConnect’s Push for Traceability and Sustainability in Global Cotton

CottonConnect Push
sustainability connects Sustainability in cotton supply chains is not just about reducing harm — it's about creating positive outcomes for people and planet. From empowering farmers and transforming processing, to ensuring brand accountability and consumer education, every stage must evolve in tandem. CottonConnect
Publication:
Dated Published:
  • 12 June 2025
Last Modified:
  • 12 June 2025

CottonConnect is transforming global  cotton supply chains through regenerative farming, full traceability, and collaborative brand partnerships. Led by CEO Alison Ward, the social enterprise empowers farmers, promotes sustainability, and builds climate resilience across India, Pakistan, China and beyond. With scalable programmes and robust impact measurement, CottonConnect aims to make  sustainable cotton the norm, not the exception, in a volatile global market.

Read the original story on texfash.